The Choose Mega floor lamp by Artemide, designed by Matteo Thun and Antonio Rodriguez in 2005, harmoniously blends classical and modern design elements. Featuring a unique conical light shade made of pleated parchment paper covered with transparent polycarbonate, the lamp emits a soft, cozy lighting effect. The adjustable diffuser tilts 30° and rotates, providing flexibility in lighting direction. With a sleek metallic structure, this floor lamp delivers both upward and downward light along with side illumination, offering versatility for various spaces and design styles.